About Color Q    Meet Shoya

Color Q is an award-winning personality system, combining the work of Carl Jung, the Myers-Briggs community, David Keirsey and modern day brain research.

The program provides insights on four temperaments and their corresponding needs, values, talents and behaviors. The information is targeted to real life situations, easy to remember, highly accurate, and positive for all styles.

Administered to over 50,000 worldwide, Color Q has been featured in Fortune, Barron’s, Newsday, The Chicago Sun-Times, US 1, The Washington Post, Boston Globe, on CNN and other media.

Clients include the U.S. Treasury, Marine Corps Scholarship Foundation, ABN AMRO, Bank of America, Chemical Bank, Deloitte, Merrill Lynch, Prudential, UBS, the Government of PA Leadership Institute, Penn State and schools in Saudi Arabia, among others. It is designed to meet the fast-paced needs of companies, associations, universities and individuals when time is of the essence. Vivid and user friendly, it provides critical insights that lead to immediate results. Organizational leaders comment that using the Color Q system in their workplace enhances nearly every aspect of corporate performance.

"Awareness of the variety of styles was a career-altering event. It has provided me with a strategic advantage in many career & personal situations." K. O'Hare, Partner, Deloitte


Shoya Zichy is an internationally recognized seminar leader, author and coach. Previously Shoya had a 20-year career in marketing, management and journalism at Citibank, Merrill Lynch, American Express and Institutional Investor, which included a four-year expatriate assignment in Hong Kong.

She is the author of Women & The Leadership Q, Career Match: Connecting Who You Are With What You’ll Love To Do, (recipient of the Mensa-supported 2010 Sharp Writ “Best Research” award) and the upcoming Winning In The Workplace. Past President of APTNY, the Myers-Briggs Association of NY, and former board member of the Financial Women’s Association, she is an adjunct instructor at New York University. Her work has been translated into Arabic, Chinese, Dutch, Korean, Polish, Portuguese, Spanish and Vietnamese.